How can Dreamstarter
support my social business?

Do you have a business that makes life better for the community?
Then Dreamstarter might be for you.
Image: Words with Heart

Become a Dreamstarter

How we help

Raise funds to launch or grow your social business.

Set your funding goal

Each new Dreamstarter nominates a tipping point they need to reach via crowdfunding.

ING’s contribution

ING will pledge up to 50% of the tipping point to help them reach their target.

Building support

Dreamstarters use their own networks and ING’s promotional support to crowdfund the remaining pledges required to reach their tipping point.

Target achieved

Once the tipping point is successfully met, all pledges are then turned into real donations.

About Crowdfunding

We’re looking for social businesses that not only create positive social impact, but are also original, shareable and have an existing network to tap into and leverage. Together with our partner, StartSomeGood – an online crowdfunding platform – we want to help businesses created for social good reach a much wider audience and generate a greater level of support, and significantly more donations.

So, if you have a start-up or an established social business you need help getting off the ground, please apply to run a Dreamstarter crowdfunding campaign today.



  • We are looking for exciting and bold social impact businesses with a strong likelihood of success
  • We love shareable ideas that can create a bit of a buzz
  • Each round we look to select a range of cause areas and geographical locations across Australia
  • ING customers will be given special consideration
  • If you are selected you will be notified before 4 May 2018

Checklist / Requirements

  • All successful candidates will need to run their crowdfunding campaign on StartSomeGood for 30 days from 19 June 2018 to 18 July 2018.
  • You’re responsible to leverage your network of supporters to crowdfund the remaining pledges in order to receive the ING financial contribution

Important information

Please note - This year, there will be one round of crowdfunding campaigns, so that means it'll be bigger and better ever with more funding and support on offer. Those selected will receive up to 50% of their tipping point from ING Dreamstarter, which is a great boost to kick off the campaign.

How do I apply?

1 Download our application Kit

The Kit includes:

  • Dreamstarter crowdfunding selection criteria
  • The full application form so that you can ensure you have all the information you need at hand when completing the online application form
  • An example of a completed application form to help you understand the types of responses we are looking for

2 Complete the online application

Complete the online application and submit by 11:59pm 3 April 2018. When you have prepared all the relevant information as described in the Application Kit, click the link below to complete the application form.

Please note: You must complete the application form in one go. You cannot save and return to the form at a later time. We recommend that you work on your application with the example form in the Application Kit and only go to the online form when you are ready to apply.

Register in just three easy steps

Account info
Project info
Funding info

1. Your details

Register in just three easy steps

Account info
Project info
Funding info

2. Your business

Register in just three easy steps

Account info
Project info
Funding info

3. Your crowdfunding campaign

  • If yes, were you successful in achieving your tipping point? If not, what did you learn from that crowdfunding experience?
  • If no, how do you plan to leverage your networks in order to successfully reach your tipping point through crowdfunding?
Linked In
Youtube Channel URL

Thank you

Your details where submitted successfully and you will be hearing from us soon.

Be inspired

Hear from two of our Dreamstarters and learn how crowdfunding helped them take the next step in their journey.

Will & Bear

Inspired by the outdoors and a life on the road.


An ocean-loving bikini.

Thanks again for your superb presence during this whole crowdfunding campaign, we love working with the ING team!

Johan Du Plessis
Co-Founder Ability Mate

The Dreamstarter crowdfunding support definitely gave us great momentum and contributed to us going beyond our tipping point by providing a further rallying call for supporters.

Mikey Leung
Founder Digital Storytellers

Dreamstarter gave us the opportunity to make one of our large scale projects a reality. Prior to Dreamstarter, we had no idea where we should get funding from on such a large scale.

Natalie Woods
Co-Founder Clean Coast Collective