How can Dreamstarter
support my social business?

Do you have a business that makes life better for the community?
Then Dreamstarter might be for you.
Image: Words with Heart

Become a Dreamstarter

How we help

Raise funds to launch or grow your social business.

Set your funding goal

Each new Dreamstarter nominates a tipping point they need to reach via crowdfunding.

ING’s contribution

ING will pledge up to 50% of the tipping point to help them reach their target.

Building support

Dreamstarters use their own networks and ING’s promotional support to crowdfund the remaining pledges required to reach their tipping point.

Target achieved

Once the tipping point is successfully met, all pledges are then turned into real donations.

About Crowdfunding

We’re looking for social businesses that not only create positive social impact, but are also original, shareable and have an existing network to tap into and leverage. Together with our partner, StartSomeGood – an online crowdfunding platform – we want to help businesses created for social good reach a much wider audience and generate a greater level of support, and significantly more donations.

So, if you have a start-up or an established social business you need help getting off the ground, please apply to run a Dreamstarter crowdfunding campaign today.


  • Meet StartSomeGood’s criteria;
  • Be Australian-based (and the project funding spent in Australia)
  • Be a 'trading style' project (ie. business that has a product or service to sell), and/ or create direct social or environmental impact
  • Be prepared to market your campaign to your network of supporters within a specified timeframe
  • Agree to both the Dreamstarter Terms & Conditions and the StartSomeGood Terms & Conditions


  • We are looking for exciting and bold social impact businesses with a strong likelihood of success
  • We love shareable ideas that can create a bit of a buzz
  • Each round we look to select a range of cause areas and geographical locations across Australia
  • ING customers will be given special consideration
  • If you are selected you will be notified between 11-18 September 2017

Checklist / Requirements

  • All successful candidates will need to run their crowdfunding campaign on StartSomeGood for 30 days from 17 October to 17 November 2017.
  • You’re responsible to leverage your network of supporters to crowdfund the remaining pledges in order to receive the ING financial contribution

How do I apply?

1 Download our application Kit

The Kit includes:

  • Dreamstarter crowdfunding selection criteria
  • The full application form so that you can ensure you have all the information you need at hand when completing the online application form
  • An example of a completed application form to help you understand the types of responses we are looking for

2 Applications have now closed.

Thanks for your interest - applications for Dreamstarer have now closed.

Be sure to pop back to the site in October to see the amazing projects selected and show your support.

If you'd like to be part of the next round of Dreamstarter in 2018, please submit your email address below and we’ll send you an email when applications are open.

Please register your email address

Thank you

Your details where submitted successfully and you will be hearing from us soon.

Thanks again for your superb presence during this whole crowdfunding campaign, we love working with the ING team!

Johan Du Plessis
Co-Founder Ability Mate

The Dreamstarter crowdfunding support definitely gave us great momentum and contributed to us going beyond our tipping point by providing a further rallying call for supporters.

Mikey Leung
Founder Digital Storytellers

Dreamstarter gave us the opportunity to make one of our large scale projects a reality. Prior to Dreamstarter, we had no idea where we should get funding from on such a large scale.

Natalie Woods
Co-Founder Clean Coast Collective